The Self Proclaimed SEO Experts that call and email on a daily basis are LYING to you.
The Accelerated Mobile Pages Project (AMP) is an online publishing format, originally created by Google as an alternative to Facebook’s Instant Articles. It’s a way to optimize web pages for mobile browsing using a special code, AMP-HTML.
According to Google, “The AMP Project is an open-source initiative aiming to make the web better for all. The project enables the creation of websites and ads that are consistently fast, beautiful and high-performing across devices and distribution platforms.”
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Now, here are some additional pieces of information.
You can pay attention to what is going on around you or ignore the tends and be left in the dark.
If you haven't heard about Location Based GeoTargeting, it's time you got in the game.
Your customers already know about it and they are engaging with businesses, the only problem is NOT WITH YOU.